Fake Netflix spoiler campaign encourages people to stay home
After realizing that the public isn't taking the "stay home" messaging seriously, two students from the Miami Ad School in Hamburg, Germany recently created a fake campaign that they thought might finally make an impact.
Essentially - fill public gathering areas with posters that give away spoilers to popular Netflix shows. If people won't stay inside to protect their community, perhaps they will stay inside to protect their entertainment experience. Simple yet impactful - these are the kind of creative ideas we need at the moment!